Search Engine Marketing (SEM) VS Search Engine Optimization (SEO)

Search Engine Marketing or “SEM” is the TOTAL SUM for all the internet marketing services that better align your company’s website with the major Search Engine algorithms.

This includes your monthly SEO website optimization, Social Media posts, Blogging post, optimized Press Releases, keyword tagged images and videos, Business Directory listings, Sponsored search campaigns and Reputation Management.

Whereas, Search Engine Optimization or “SEO” is specific only to the SEO attributes of a website such as focused keyword percentage of text on each page, image tags, H1-H6 tags, meta attributes, Blog posts and engaging page copy.

LOCAL MAP LISTING SERVICE

Google Maps aren’t only for finding your way around town while driving. Yes, Google maps can help you do so much more. Google maps can even help you market your business and grow your online presence. Google maps can help you position your business strategically. This, in turn, helps you to rank higher on search engines.  You may have noticed that Google’s new algorithm places maps just below the top of the three paid ad slots, making this real estate extremely valuable.

When a potential client conducts a search involving locations, towns, or city names, search engine results pages list results that are as close to them as possible. Search engines know exactly where you are located during your search, so their top-listed results are usually those that are nearby your location. You need to ensure that your business also features prominently among similar businesses in your local area.  Read More…..

How to get reviews online

For many business owners reviews can help drive sales.  Let us help you create a plan that allows your clients to easily provide your business a positive review on a number of different platforms.

REPUTATION MANAGEMENT SERVICES

Is your online reputation hurting your business?

Companies who are only receiving one or two stars on websites such as Google and Yelp risk losing 80% of their prospects.  Online reputation management is an area of digital marketing that should be taken very seriously in today’s world.  It only takes one dis-satisfied customer or one powerful negative review to impact your brand’s online reputation.

Facts about your reputation:   Nearly 90% of shoppers read online reviews before making a purchase, and 70% of customers don’t take action until they have read reviews.  Consumers are more likely to buy the product given two or more positive reviews.

Contact us today for more information.

Local Directory Submissions & Listings

Submitting and/or updating 50+ (and growing) major directory websites, including Yellow Pages, White Pages, Super Pages, Yahoo, Yelp, 411, Best Of the Web, Chamber of Commerce, City Search, eLocal, Foursquare, Local, Map Quest, Merchant Circle, and more.

Most businesses are listed in some directories…but are “under-listed”.  Meaning, they aren’t taking full advantage of the power of the local directories. This service includes the ability to update listings for 12 months, such as with new business hours, photos, and added services.   Read More….

Website SSL certificate installation and hosting:

Don’t have an SSL Certificate? Google is going to flag your website this year! Today’s consumers turn to the internet for just about everything. From buying, to selling, and with this dominating trend, online security has become a necessity that many consumers are searching for.

Undoubtedly, Google loves its users and therefore, is coming up with every possible way to make us feel secure here on the internet.

This means if your website doesn’t have an SSL certificate,
it will display a ‘Not Secure’ in the URL bar.
Allow our experts to make sure your site is secure today!

Social media Marketing: Managing bids, setting up the campaign’s

Did you know that promoting your content on social media platforms is a great way to drive sales? Countless companies post a special on their feed and hope for the best.

There is so much more you can do to generate quality traffic using your social media accounts. Let our team show you the creative options to set up a campaign and how adjusting the campaigns and bids will help you get a positive ROI.

Graphic design: Banner ads, brochures, business cards, postcards, more…

Are your company’s brochures, cards and other handouts in need of updating? Allow our creative team to help you make the changes to take your brands presence into the future.

Your clients judge you on all facets of branding.  Don’t allow first impressions to affect your sales.  Make the best impact with creative design handouts.

We know you have little time to work on this and we are here to help. 

Video Marketing, Set up and manage Pay per view “PPV” campaign’s

Today’s hottest marketing tool is video, hands down.
From pre-roll ads, to in-stream video commercials, and so much more, this style of marketing is very complex, yet often has the greatest ROI for many businesses.

Get on board and see the power that video marketing can have on your business. 

We are here to help you navigate all the creative options of producing, and managing your video pay-per-view campaigns.

Social Media Marketing

We create, build, and maintain all social media platforms, including;  Facebook, Twitter, LinkedIn, YouTube, Google+, and other social media profiles that all link back to your website.

As content is created and published, it is shared across the internet and linked back to your website to help you generate more leads and sales.

Let us master your social needs today.